Lviv Culture Hub is a project implemented by UNESCO with the support of AECID. Our task was to create the design for spatial navigation and printed materials for the cultural space. The design concept is based on the use of black elements present in the interior: walls, partitions, and furniture. These elements became the foundation for the navigation signs, which seamlessly integrate into the overall interior. For brochures and stands, the company logo was designed to function as a mask for images, creating a unified visual style and enhancing brand recognition. The aesthetic of the black signs, combined with bronze inserts, organically complements the interior, creating a harmonious and stylish environment. This approach allows not only for a functional but also visually appealing space, where every element contributes to the integrity and communication of cultural identity.